Locations
Sydney, Adelaide, and Canberra
Participation Fee
$3,000
Dates
March 23–27, 2026 (excluding travel)
Build bold business in Australia
Australia is one of the most stable, strategic markets for aerospace and defense innovators as well as consumer, wellness, and lifestyle brands. This business trip helps Utah companies turn interest into traction — with curated meetings, market briefings, and direct pathways to retail, procurement, and long-term relationships.
Whether you’re pursuing retail growth, expanding e-commerce, exploring your defense opportunities, or navigating demands driven by the AUKUS (Australia, United Kingdom, and United States) security cooperation, this business trip equips your team to connect, learn, and grow with confidence.
Two targeted industry tracks
Aerospace and defense
Engage with one of the world’s most active defense markets shaped by AUKUS priorities and longstanding U.S.-Australia cooperation. Delegates will participate in focused meetings with industry and government partners in Sydney, Adelaide, and Canberra — helping teams translate strategy into collaboration and future procurement opportunities.
Consumer products (CPG, wellness, outdoor, lifestyle)
Enter Australia’s premium retail and e-commerce ecosystem through curated retailer introductions, distributor matchmaking, and market insight sessions. This business trip to Sydney helps Utah brands understand consumer expectations and explore new distribution channels in a high-potential international market.
What this program delivers
Practical market intelligence to help Utah companies navigate consumer behavior, procurement norms, and cultural expectations.
Introductions to retailers, distributors, defense primes, integrators, and government partners.
Guidance on regulations, finance, tax requirements, and marketing considerations.
Momentum for Utah companies building on relationships formed during the October 2025 governor-led trade mission.
Stronger commercial ties between our state and Australia through ongoing, company-driven engagement.
Why Australia?
Australia is one of the most accessible entry points for U.S. brands expanding into the Indo-Pacific.
Shared economic DNA: A market-driven economy with a strong culture of innovation and entrepreneurship.
Innovation-focused: Demand for R&D-backed solutions across consumer products, wellness tech, and advanced manufacturing.
Stable and strategic: Predictable regulations and close U.S. alignment make Australia a lower-risk pathway for both retail expansion and defense collaboration.
Values-aligned: Companies in both markets prioritize quality, transparency, and long-term partnerships.
Questions? Email Jared Anderson.
Applying does not guarantee a spot in the delegation. Prospective participants will be evaluated for their company’s readiness to succeed on the business trip and fit within the focus area. For questions or concerns, please email Jared Anderson. The participation fee for the business trip includes local transportation, networking receptions, and many meals. Participants will separately cover their own airfare and lodging.
